Improved Success with Online Marketing Billy Polson – DIAKADI Fitness One of our perennial favorite presenters, Billy Polson asks a very important question. Is your online marketing getting you measurable and profitable results? He showed attendees how to use their website, SEO, social media and online reviews to identify current strengths and opportunities for growth. Essential marketing elements used by … Read More

Website Clicks That Get Clients Dave Smith – Make Your Body Work Dave guides it through some of the most important aspects of your business, your website. Does your website work? Sure, it’s online, but is it doing its job? Most website owners think, “If it’s pretty, it’s good.” But, your site should be doing a LOT more than just … Read More

Fitbiz Mastery Travis & Cyndy Barnes – Journey333 In this course, Travis & Cyndy shared with you their own personal “SYSTEMs”. SYSTEM stands for Save Yourself Some Time Energy and Money. SYSTEMs should run your business and people should run the SYSTEMs. If you didn’t have a chance to catch them at Boston, the Barne’s will be joining us once … Read More

Fitness Business Trends for 2019 Sara Kooperman, JD This entertaining presentation examined the fitness fads, exercise trends, and the direction that our clients wish us to pursue. Customer experience, programming options and technological advancements are put under a microscope of best practices. To unlock our potential, Sara inspected implementation, experimentation and systematization of exercise execution, and reviewed the predictions from … Read More

Heart Rate Training: Exploring Benefits Emily  Sopo  – MYZONE Wearables are among the leading contenders for the top trending spots in many 2020 fitness watchlists. MYZONE Master Trainer Emily Sopo shared the benefits and practices for integrating effort tracking into group fitness and personal training sessions. She explored ways to structure your gyms sessions around heart rate and gamification to … Read More