Five years ago I didn’t even know what pickleball was, now I play regularly. Over the past few years, pickleball has become one of the fastest growing sports in the United States. According to the Sports & Fitness Industry Association (SFIA), over 8.9 million people played pickleball across the country in 2022 which was nearly double the 4.8 million players reported in 2021. While the game had been on the rise prior to Covid-19, the pandemic definitely helped further spread its popularity as seen in a report by the Association of Pickleball Professionals which found that more than 36.5 million people played pickleball from August 2021 to August 2022.
Finding Group Fitness Pros to Facilitate Growth By Sara Kooperman, JD
Health clubs are facing great challenges in staffing, especially in the Group Fitness arena. GX instructors left their respective positions in droves during the pandemic. This is primarily because our group areas were forced to close, and virtual training is not something that comes naturally to all instructors. Also, this happened in large part because GX teachers get paid the least amount of money for their time and efforts, and unfortunately, they are not respected by our industry as a whole. They usually appear as the last on the importance totem pole of our clubs. Our owners, CEOs, CFOs, Directors, and Managers still look at Group Fitness as a non-revenue generating line in our chart of accounts.
Sara Kooperman Named Most Innovating Fitness Pro by Fitness Industry Technology Council
DEERFIELD, IL – April 21, 2022 – Fitness industry veteran and CEO of SCW Fitness Education, Sara J. Kooperman, JD, has earned another accolade to add to her growing list: the 2021 Most Innovating Fitness Pro Award from the Fitness Industry Technology Council (FIT-C). This prestigious honor recognizes an individual that demonstrates exceptional innovation using technology to serve their clients … Read More
SCW Trends in Fitness: Part 2
Growing by at least 3% annually, the fitness industry is more popular now than ever. With each year, researchers and industry leaders are constantly improving and finding more efficient ways for people to get active and stay active. Whether you’re a beginner or an advanced fitness professional, the findings cited throughout this SCW Trends in Fitness Series will provide valuable … Read More
SCW Trends in Fitness: Part 1
Growing by at least 3% annually, the fitness industry is more popular now than ever. With each year, researchers and industry leaders are constantly improving, finding more efficient ways for people to get active and stay active. Whether you’re a beginner or an advanced fitness professional, the findings cited throughout this SCW Trends in Fitness Series will provide valuable insight … Read More
The Marriage of Music, Mood and Exercise Adherence
When listening to your favorite song on the radio, have you ever caught yourself tapping your foot, humming out loud, taken back in time or feeling affected emotionally? Can you remember that day when music seemed to carry you away or take you back in time? Have you felt a change in energy as you turned up the volume or … Read More