Topics / Sessions
February 28, 2025 - March 2, 2025
Perfect for Managers Directors Owners
Sales
Proven techniques to boost revenue.
Marketing
Strategies to promote your facility effectively.
Social Media
Leveraging platforms to expand your reach and engagement.
Management
Building and leading a high-performing team.
Programming
Creating and optimizing classes to attract and retain clients.
Retention
Tactics to keep your members loyal and engaged.
Tech & Trends
Innovations to stay ahead in a competitive market.
Finances
Tools to manage budgets and increase profitability.
Session 1: 7:30am - 8:45am
FR1G: Making Sales Suck Less - Dane Robinson
New!
New!
Struggling to sell your fitness services without feeling pushy? Boost your sales closing percentage and more importantly, your sales confidence using a six steps recipe. Plus, learn how to handle objections easily and strategically without hard closing. Gain the skills to connect with clients authentically and make sales suck less! (Business Summit Lecture)
Want More? Check out the Online Marketing & Sales for PT’s Cert Here
Session 2: 9:00am - 10:15am
FR2G: Stretching Strategies: Flexibility, Recovery, Performance - Sara Kooperman, JD, Gail Bannister-Munn, Dr. Edward Laskowski, MD, Evans Armantrading, Jr.
New!
New!
Enhance your knowledge on effective stretching techniques with our expert-led Stretching Panel. Discover methods to improve flexibility, prevent injuries, and optimize recovery. This session will cover dynamic, static, and PNF stretching, offering insights for all fitness levels to incorporate safe, impactful stretches into any routine. (Business Summit Lecture)
Want More? Check out the Online Stretching & Flexibility Cert Here
Session 3: 11:00am - 12:15pm
FR3G: Marketing Mastery - Christine Conti, MEd
New!
New!
Bring your smartphone and join Christine Conti for a hands-on session filled with top marketing and branding strategies! Discover proven techniques to expand your reach and enhance your presence. Leave with fresh social media content and innovative ideas to take your business to the next level! (Business Summit Lecture)
Learn more about FITFIXNOW Here
Session 4 - Lunchtime 1: 12:30pm - 1:45pm
IF YOU CHOOSE THIS SESSION, THEN 1:45PM - 2:45PM WILL BE YOUR EXPO AND LUNCH BREAK
FR4G: Start & Grow Your Business - Sara Kooperman, JD, Erica Day, Brandi Clark, Ann Gilbert, Amber Toole, Danielle Dorsey, MS
Learn how group exercise instructors can start or grow a successful business—online or in-person. Explore options for selling products, personal training, and more to achieve financial and individual success. Attract and retain clients effortlessly with affordable tools for marketing automation, client feedback, loyalty rewards, and easy payment processing, ensuring steady growth, expanded revenue, and a loyal customer base. (Business Summit Lecture)
Want More? Check out the monthly business webinar/podcast NONE OF YOUR BUSINESS Here
Session 5: 2:45pm - 4:00pm
FR5G: Find & Enroll Clients Using Social Media - Brandi Clark
New!
New!
If you want to create a name and following for yourself, you need to stand out on social media, and that can be difficult. In this course you will learn the 4 simple steps for standing out so you can enroll more clients, make more money, and have a larger impact! This session is perfect for both instructors, personal trainers, and studio owners and managers. (Business Summit Lecture)
Find out how to make MONEY in your ONLINE business Here
Session 6: 4:30pm - 5:45pm
FR6G: Your Financial Health - Kylie Ross, MSM, MBA
New!
New!
Learn simple, effective, and necessary techniques to build your financial freedom both personally and professionally in language you will understand and can apply. Analyze websites that focus on growth, discover industry-driven 3rd-party platforms fueled by automation and understand federal and state legal compliance and how it affects your financial health. Grow (or start) your fitness business worry-free! (Business Summit Lecture)
Learn more about VK Professional Services Here
Session 7: 6:00pm - 7:00pm
FR7G: Keynote & Cocktails – Fitness Business Strategies for Impact & Income - Brandi Clark
New!
New!
Relax and enjoy a glass of wine and connect with other fit pros!
Explore cutting-edge strategies, emerging trends, and innovative technologies tailored for fitness professionals seeking long-lasting client impact and income. Let’s redefine your success and explore experiences of like-minded pros! All are welcome!
Please RSVP at the STANDOUT Fit Pro Booth.
Find out how to make MONEY in your ONLINE business Here
Session 1: 7:30am - 8:45am
SA1G: Rebrand and Thrive - Ann Gilbert
New!
New!
Explore the importance of rebranding to maintain growth in the ever-evolving health and fitness industry. It covers strategies to update your brand identity, adapt to emerging trends, and connect with new audiences. Participants will learn how rebranding can enhance, attract clients, and sustain long-term success in a competitive market. (Business Summit Lecture)
Learn more about Ann Gilbert’s S.E. A. T. Program Here
Session 2: 9:00am - 10:15am
SA2G: The Fitness Evolution - Patrick Mummy
New!
New!
The Fitness Industry is booming, growing 31% faster than any other profession in the U.S., yet it’s still among the lowest paid. It’s time for a change! Join us to uncover the bold steps that will redefine the future of fitness careers, boosting earning potential while empowering fitness pros to lead the wellness revolution!
Want more? Check out the Online Symmetry Cert Here
Session 3: 11:00am - 12:15pm
SA3G: Run Your Fitness Business! - Erica Day
New!
New!
Whether you are an independant trainer or a studio owner, ready to take your fitness business to the next level? Whether you’re just starting or have years of experience, this 75-minute session will give you the tools to succeed. Learn the exact system we use with six-figure clients to grow profits, manage cash flow, and ensure you’re paying yourself what you’re worth. (Business Summit Lecture)
Need FREE Business guides & spreadsheets, Go here:
Session 4 - Lunchtime 2: 1:15pm - 2:30pm
IF YOU CHOOSE THIS SESSION, THEN 12:15PM - 1:15PM WILL BE YOUR EXPO AND LUNCH BREAK
SA4G: Find Your Next 50 Leads - Brandi Clark
New!
New!
Forgetting to follow up with people results in thousands of dollars left on the table. Generating, organizing, and following up with new leads is often neglected simply because there is no organization or process that feels easy and simple. Learn how to simplify and organize the process, so you never leave another prospective behind.
Find out how to make MONEY in your ONLINE business Here
Session 5: 2:45pm - 4:00pm
SA5G: Bringing Medicine and Fitness Together - Dave Appel
New!
New!
Learn how to balance weight loss drugs, like GLP-1, with wellness strategies and fitness protocols. Discover practical ways to integrate therapies like NAD+ and Sermorelin, enhance client engagement, and boost income. This session offers real-world tools to improve client outcomes, foster meaningful connections, and grow your fitness practice with confidence. (Business Summit Lecture)
Learn more about KORB Health Here
Session 6: 4:30pm - 5:45pm
SA6G: Pack Your PT Sessions: Successful Sales - Sara Kooperman, JD, Ann Gilbert, Amber Toole, Deborah Rothschild, MS, NASM-CPT, ACE-CPT, AFAA-CGFI, Ruston Webb, MS, FMS II, TPI-CGFI III
New!
New!
Whether you’re a seasoned personal trainer or a studio owner, this session is your crystal ball to future-proof your business. Learn the art of selling with expert insights, debunking myths, and crafting strategies tailored to diverse clientele. Join our interactive panel and elevate your sales game to new heights! (Business Summit Lecture)
Want more? Check out the Marketing & Sales Cert Here
Session 1: 7:30am - 8:45am
SU1G: Boost Memberships: Women 50+ - Jennifer Shaver
New!
New!
This seminar provides practical strategies to attract and retain women over 50 in your gym or wellness center. Learn how to meet their unique needs and create programs that resonate. Leave with actionable insights to boost commitment, retention, and revenue from this valuable demographic. (Business Summit Lecture)
Session 2: 9:00am - 10:15am
SU2G: Power of “8”: Business Growth Strategies - Bob Esquerre, MA, NSCA-CPT
New!
New!
Discover eight transformative strategies and global best practices to revolutionize your business management. This session offers fitness, health, and wellness professionals actionable insights and practical tools through real-life case studies, helping you drive growth, enhance efficiency, and elevate your entrepreneurial success. (Business Summit Lecture)
Session 3: 11:00am - 12:15pm
SU3G: Create Value – Retain Clients - Amber Toole
New!
New!
You’ve heard the statement that keeping a client is less expensive than trying to market and attract a new one. In this session, learn tips and tricks for making your services so valuable, your clients won’t have any desire to leave. In this engaging and enlightening session, explore ideas you can implement immediately to raise the loyalty of your clients and keep your business profitable. (Business Summit Lecture)
Session 4: 12:30pm - 1:45pm
SU4G: Fitness Manager: Are You Ready? - Bob Esquerre, MA, NSCA-CPT
New!
New!
Join Bob, a veteran leader in fitness, to uncover the secrets of thriving as a Fitness Manager and sidestepping the pitfalls of the “”Accidental Manager.”” This session is ideal for seasoned professionals eager to enhance their expertise and those exploring a dynamic career in fitness leadership. (Business Summit Lecture)
