Feb. 24-26, 2023 | Hyatt Regency Dulles
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Feb. 24-26, 2023
Hyatt Regency Dulles
If you want to grow your business and build your career, the 3-day SCW Health & Fitness Business Summit is a must-attend event for you and your team. Liz Clark, CEO of IHRSA, joins us this year with a panel of experts. It’s the place for all the education, networking, and tools you need to set yourself apart from the competition and move your business into a more profitable future. Attend 16 Business Sessions focusing on Social Media, Management, Programming, Sales, Retention, Technology, Finances, and Trends! Conveniently build your business and career in your backyard!
Most if not all of us have been building our classes, our clients and our businesses over time. We seemed to have traction and a path forward. We nurtured, loved and built something very special. But, just like sandcastles (well-built and beautiful) get washed away by high tides, the pandemic swept it all away. How do we rebuild with focus and energy, and change the waves of our personal and professional future?
Lunchtime Session: If you choose this session, your lunch & expo break will be 12:15-1:15PM.
Thoughtful and intentional perspective has never been more important! Embrace your personal leadership style as well as discover how to multiply and maximize the performance of your team members. The best leaders rely on a few key concepts that allow them to engage others, create accountability, and build on everyone’s unique talents.
Join Joyce Shulman, Co-Founder of Jetti Fitness, Author and TEDx speaker as she shares tactical, practical techniques for growing Group Exercise and Training business through the power of community. Discover the secrets of a successful community and learn how it can help you keep your clients and attract new ones.
If there was a medicine that contained all of the physical and psychological benefits of exercise, it would be the most effective and best-selling medicine in history. This lecture delves in-depth into the voluminous evidence-based reasons why exercise is such a powerful, yet largely not prescribed, medicine. (Lecture)
Lunchtime Session: If you choose this session, your lunch & expo break will be 12:30-1:30PM.
The ability to sell is a key skill that all fitness professionals need, whether you have years of experience or just starting out in your career. Join our interactive panel as they delve into common misconceptions around sales in our industry, effective strategies that can be adapted to different demographics, and how you can build long term value based on world class experience.
7:30AM-8:45AM
Ready to unleash your most authentic, dynamic self as a teacher? Discover invaluable techniques to drive new client acquisition and retention by elevating your class experience: identify your core values and mission, deepen your understanding of sensory learning preferences, and learn to lead from the heart…with Passion, Purpose & Pliés.
Understand the benefits of small group training within your facility and how to develop, manage and grow your program and its instructors. Learn tactics to enhance the consumer experience, encourage and enhance instructor performance, and marketing strategies to increase participation. Explore what the future of small group training holds and how you can structure your small group training program to continue to grow with the changing needs of fitness and non-fitness consumers.
You know the saying “you never get a second chance to make a first impression”. This is also true when a prospective client is trialing your training services. As trainers, we all want trial clients to sign and we’re disappointed when they don’t. It’s that simple. Your prospective client must envision a better version of themselves. It should be relevant, have a low learning curve, and be an experience they feel crazy to say no to. In this session learn the ins and outs of creating the best trial training session experience possible and boost your conversion rates.