It’s None of Your Business: 12-14

It’s None of Your Business… It’s All of It!
2025 Fitness Marketing & Sales Tips: High Impact, Low Cost!

Featuring industry leaders Sara Kooperman, Chris Stevenson, Christine Conti, Bob Esquerre, Amber Toole, and Tricia Murphy-Madden.

Thursday, November 14
7pm-7:45pm EST
6pm-6:45pm CST
5pm-5:45pm MST
4pm-4:45pm PST 

Prepare your 2025 sales strategy with cost-effective marketing solutions for fitness business owners and managers. Discover how to maximize sales with budget-friendly tactics, from guerrilla marketing like flyers on cars to AI-powered social media campaigns. This is not just theoretical advice but proven tactics that have worked in the real world to attract new clients, retain members, and increase revenue while keeping costs low.

Key Points to Be Discussed:

  • What are the most cost-effective guerrilla marketing tactics that have delivered real-world results?
  • How can AI tools create impactful, budget-friendly social media campaigns that drive sales?
  • What low-cost strategies have successfully optimized sales funnels and increased conversions?
  • How can digital marketing be used effectively to reach broader audiences without breaking the bank?
  • What proven methods help retain members on a tight marketing budget?
  • How have data analytics been used to boost sales while minimizing costs?
It’s None of Your Business… It’s All of It!
Crush Client Retention: Secrets to Loyality
Thursday, January 30, 2025
7pm-7:45pm EST
6pm-6:45pm CST
5pm-5:45pm MST
4pm-4:45pm PST

Keep clients coming back for more with game-changing retention strategies. Discover how to build strong relationships, create unforgettable experiences, and foster loyalty that lasts. From personalized touches to innovative engagement techniques, this webinar gives you the tools to turn your clients into lifelong superfans. Let’s crush it together!

Key Points to Be Discussed:
  • What are the key strategies for building strong relationships with clients to ensure long-term retention?
  • How can personalized touches enhance the client experience and foster loyalty?
  • What innovative engagement techniques can be used to keep clients coming back?
  • How can you create unforgettable experiences that leave clients feeling valued?
  • What role does effective communication play in maintaining client loyalty?
  • How can businesses turn their clients into lifelong superfans using retention strategies?

Meet our Industry Leading Expert Panel

Sara Kooperman, JD

Sara Kooperman, JD, CEO of SCW Fitness Education, WATERinMOTION®, and S.E.A.T. Fitness, is a National Fitness Hall of Fame inductee and 2022 FIT-C Most Innovative Fitness Pro. She serves on multiple industry boards and speaks globally on fitness and business.

Chris Stevenson

Chris Stevenson, former Power Ranger stuntman and founder of The Empower Group, is a seasoned consultant and international speaker with 20+ years in health and fitness, offering expertise in staff training, facility management, and impactful business strategies that resonate.

Christine Conti

Christine Conti, CEO of Conti Fitness & Wellness, is an international speaker, educator, and author with over 20 years in the fitness industry. Known for her dynamic presentations, she empowers individuals through training, chronic disease programs, and wellness coaching worldwide.

Bob Esquerre

Bob Esquerre is a respected fitness industry leader with expertise in personal training, wellness coaching, and program development. Known for his strategic insights, Bob has helped countless fitness professionals and organizations grow through innovative and effective training solutions.

Amber Toole

Amber Toole, owner of The Training Toole in Ocala, Florida, is an ACE-certified personal trainer with a B.S. in Physical Education and Health from Georgia Southern University. With 30 years in the fitness industry, she mentors other professionals.

Tricia Madden

Tricia Madden, with over 30 years of experience in the fitness industry, is the co-creator of Barre Above® and co-owner of Fit Pro Programming. Serving as IDEA World’s Head of Programming, she was named the 2020 IDEA Fitness Leader of the Year, recognized for her industry impact and innovation.

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